21 Day Practice of Capitalism - Day 17 - Making Do
Michelle LaBrosse, PMP
Being an entrepreneur means being impatient to see your ideas become reality. And being impatient means that at times you have to figure out how to achieve your objectives with what you have on hand. Many times I’m stymied to accomplish what I’d like to do because the technical solution to pull it off is just too complicated. When I take a step back and look though at what is possible when I use what I have at hand, the results are usually pretty darn good. This week was certainly a lesson in making do. And making do with respect to creating videos for the business is becoming easier and easier.
In setting up the Haines Guest House - we used a small camera on hand (Canon PowerShot SX210, a point-n-shoot with decent HD video capturing ability) and repurposed an older Mac Powerbook with iMovie installed to create a welcome video. http://hainesguesthouse.com/owner-michelle-labrosse-welcomes-you/
I spent the week onsite with the Director of Marketing of Cheetah Learning - we brainstormed ways we could reward our Cheetah Alumni for excellence in Project Management. We developed a sweepstakes where our Cheetah students can complete a PM Scorecard for free. A PM Scorecard measures their project management performance - based on input from the Project sponsors, stakeholders, customers, and team members. The cheetah student who has the highest PM Scorecard ranking wins $1000. All entries are due by March 15th and the winner will be announced on St. Patty’s Day March 17th. When discussing this idea with our head of technical support, she mentioned that tech support gets a lot of calls because when registering for the PM Scorecard people get a little confused as to who to identify as the Project Manager. So I wanted to make a short video clip that showed how to register for a PM Scorecard. I was able to download a free trial version of Adobe’s Captivate. I took a class on how to use Captivate on www.lynda.com for $37.50 and voila - our first software simulation video. Check out our sweepstakes campaign with our instructional video on how to register for a free PM Scorecard for our Cheetah Alumni.